Asian Paints Colour Next 2021
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Cherish
Cherish is about our reaction to the world around us; in the face of uncertainty due to the pandemic, our natural response is to treasure & appreciate all the things that we have in our life. The idea behind this film was thus to showcase abstract and natural elements in the world around us that are fresh, soothing and humble in nature, such as wood and leaves, with the Colour palette being strongly relied upon to visually showcase the same.
Stills
WIP
Director
Aditya Tawde
Associate Director
Martin Salfity
Executive Producer
Kedar Thapar
Creative Producer
Aunnesha Sen
Associate Producer
Riddho Roy
3D Design & Animation
Martin Salfity
Digital assets for the succulents
Katelyn McGil
Music Composer & Sound Design
Resonate
Conceptualized and Produced by Post Office Studios